E-mail Marketing

E-mail marketing is simply the act of transmitting a commercial message, usually to an intended group of individuals, by means of electronic mail. In its most broad sense, any e-mailed message can be viewed as email marketing. However, it also involves the use of electronic mail to send unsolicited advertisements, solicit donations, or solicit sales or purchases. It is the ability to make money online by sending unsolicited messages that have made email marketing so desirable for many companies.

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