Using a SEO guide is one of the best ways to gain more exposure for your digital marketing efforts, increase traffic to your website, and improve overall revenue from the efforts of your business. With so much competition out there, you need to ensure that you are maximizing your efforts in order to get the biggest bang for your buck. Your web pages must have crisp and engaging content and must provide the visitor with the information they are looking for, instantly. A comprehensive SEO guide can do just that and more, but if you aren’t sure what exactly to look for in one, then here are the top 5 things to keep in mind.