The one thing guaranteed is that content marketing is not going anywhere soon. The need of content marketers in the coming future will continue to see a rise in their demand. This, however, does not mean that all content marketers would benefit from the same good fortune. In reality, some people are better suited for writing than creating content and hence should concentrate more on writing rather than marketing or selling the products. Some people have a knack for writing, while others are better at marketing and selling.