Ecommerce Marketing is essentially the process of driving high-quality traffic to your website and converting that traffic into customers and sales. And there are literally hundreds of different ways to go about this. From focusing strictly on SEO and organic traffic to using Google AdWords or Facebook ads to target specific communities, you could mix and match several different strategies in an attempt to see which combination converts the best individuals. However, when it comes down to it, there is only one way to guarantee success when it comes to eCommerce Marketing and that is by finding a way to drive traffic to your website and then converting those visitors into actual customers. Let’s break this down further so that you can decide if eCommerce Marketing is right for you.