Lander Review: A landing page can be very effective when marketing your business to online customers.
It can tell stories about your business, get leads, and increase sales. Every single company must have its landing pages as part of its conversion strategy.
Fortunately, there are many landing page home builder options in the market for you to choose from.
One exceptional landing page builder that individuals can use to create very converting pages is the Lander App, or more commonly, Lander.
Before I discuss this platform anymore, I want to commend you for making the ideal choice to do your research before purchasing another electronic product.
There are so many great conversion systems out there, and it can often be confusing to decide which one your marketing requires.
I have years of experience running a small business online, developing skills and methods to uncover the individuality of each electronic product.
I believe Lander is an exceptional page builder, many thanks to its low entry price and cool features like A / B testing, aesthetic drag and drop editor, and accessible clean and cool templates.
Still, every company has different landing page creation requirements.
In this Lander App Review, I’ll show you everything I learn about this platform so you can choose whether this is the right platform for your business.
What is Lander App?
Lander is a low-cost entry price factor landing page builder that small businesses brand new electronic marketers, and in-house marketers focus on conversion strategies to grow their business often use.
Lander allows you to create and publish a variety of landing pages depending on the plan you choose.
As with LeadPages, another popular conversion tool out there, you don’t need to code or develop skills to use Lander.
Lander was founded in 2012 by Ignacio Caldentey and is currently used by more than 1,500,000 people worldwide.
Lander App Pricing and Plans
Users can choose from 2 plan options, including Basic Plan for $16 / month for up to 5,000 monthly site visitors and a Pro plan for $83 / month for up to 25,000 monthly site visitors.
This price applies if you pay every year. For the monthly payment, expect a higher cost with minimized benefits.
Below are the various Lander pricing factors and their associated features. There would be a 14-day free trial if you gave Lander a try.
Overview of Lander App Features
Whether you want to design pages to promote your articles, introduce an occasion, host a webinar, or get leads, Lander is the one for you. Here you will find a comprehensive description of the individual functions.
User-Friendly Visual Editor
Lander prides itself on its aesthetic editor, allowing individuals to create and create highly converting landing pages without worrying about coding requirements.
It’s a multi-faceted widget that lets you drag and drop any element to create your perfect landing page.
The aesthetic editor allows individuals to send text, images, video clips, installations, countdowns, social shares, etc., anywhere on the page without causing complications or clutter.
Simple A/B Testing
As mentioned earlier, A/ B testing is available in both of the plans Lander uses. However, unlike Unbounce, A/B testing in Lander provides measurements with lower contrast. That is understandable when you factor in Lander’s price factor, which means that Unbounce is less costly.
A/ B testing allows you to test headings, phone calls on activities, colors, testimonials, pictures, video clips, structures, and different types of content. Therefore, it is less complicated to choose which side can be transformed much better and make changes for improvement.
Auto-Fill Forms with Capture Data
Lander also provides an auto-fill form and collects current data so the site can store and use data from existing customers.
When a website visitor submits a form on your page, the recorded data is undoubtedly saved and stored by Lander. If the same visitor sees the page again, their data will undoubtedly be filled in automatically afterward without logging in again. Lander immediately fills out the form using the stored data of existing customers.
DTR or Dynamic Text Replacement
Another function that many competitors do not offer is Dynamic Text Replacement (DTR), which customers can use to adapt text content.
DTR is a feature that allows customized landing page content to match your pay-per-click (pay-per-click) ad keyword.
That means that you can quickly adapt the headline or text of your Pay-Per-Click campaign to your content.
Whenever a customer enters a keyword, there are other great ways your page will show up in the keyword results if your page contains DTR.
DTR helps drive many more conversions, reduce the cost per purchase, and get better reviews from Google. Ultimately, having your Pay Per Click keyword showing up on your landing pages right away can save you time.
Here’s even more info regarding how to use Dynamic Text Replacement.
Build Landing Pages On Facebook
One of the best features in Lander that you can hardly discover on competitor platforms is the ability to post your landing pages on Facebook.
Today, Facebook is one of the top social networking sites where many potential customers socialize. That makes Facebook a crucial platform to reach your target audience.
Lander allows its individuals to embed their landing pages on Facebook easily, provided your page has at least 2,000 fans.
As with any landing page, you can collect leads and increase sales from Facebook customers. Here is a video clip from Lander detailing exactly how to create a Facebook landing page. Besides Facebook, you can also integrate your landing pages with various other platforms like Mailchimp, Zapier, Analytics, Email, Aweber, Salesforce, and many others. Of course, the options for the basic plan are limited.
Who is Lander App For?
Lander is excellent for small businesses and individuals who are starting to be online marketers. It’s also great for those who are focused on the conversion strategy of making money online but don’t have a design style.
With drag and drop in its aesthetic editor, combined with more than 100 free, well-designed templates, a person with no coding and design experience can create landing pages that change.
The decision for a landing page platform depends mainly on specific requirements. With the 14-day free trial that Lander uses without the required credit card, individuals can therefore check on their own whether this platform can meet their defined requirements.
With its sophisticated features like dynamic text replacement, marketers could find this platform helpful too.
Hence, Landers can be best used for novice to sophisticated marketers alike.
However, if you want much more thorough A / B testing and data analysis, then Unbounce is undoubtedly a far better choice after that.
The Truth About Lander App
Certainly, Lander is a terrific landing page builder. Nonetheless, you need to understand some facets that are very important before you make any choice.
Truth #1: No Free Membership
Unfortunately, many of the main landing pages don’t offer free membership, which is in line with Lander.
Although there is a two-week free trial, any developed pages will undoubtedly be postponed or unpublished once the free trial ends. That forces the customer to sign up for two plans to keep their page sharing.
Of course, this shouldn’t be a massive problem if you’ve assigned landing pages as part of your conversion strategy.
Truth #2: Limited Plan Options
Two types of plans, namely Basic and Pro plans. The main goal of $16 / month is very affordable for small businesses. However, once their monthly website visitors hit 5,000, these companies will undoubtedly be forced to upgrade to the expensive Pro plan that will get you $83 per month.
That means they have to pay an additional $804 per year ($83 to $16 x twelve months) on average, even if their monthly website visitors are more than 5,000, but listed under the optimal number of 25,000 are for Pro Plan.
It needs to offer many more plan options to suit the different needs of each customer area so it can be much more cost-effective to adapt to each company’s development phase.
Limiting the number of website visitors per month can be a disadvantage for you when using this platform. For this reason, I chose Thrive Architect, which does not apply such restrictions.
Things I Like About Lander App
I am pleased with the low price that Lander is offering for its basic plan. They also allow up to 3 domains and all the A/B testing features for such a low price.
A real deal that is not available as part of LeadPages’ recently launched Starter Pack is only $1 less than Lander’s basic plan.
The only negative aspect is that they limit your monthly website visitors and are a problem as the business expands. Lander is still one of the most practical options for people focusing on a conversion strategy to grow their business.
But for me, I select to use Thrive Architect since my present emphasis gets on SEO marketing. Thrive Architect just set you back a $97 one-time payment and can install on up to 5 domains. Similarly, this landing page builder additionally features an accessible template.
Is Lander App A Scam?
It is a reputable landing page designer, and it is not a scam. It is based on marketers worldwide and is used by more than a million people.
The top people include influential business owners like Boris Bauer, the chief executive officer of PACE Strategic, Andrew Apanov, the chief executive officer of Dotted Music, and more.
I recommend a brand new online marketer focusing on using landing pages to promote their articles and using Lander as part of their conversion strategy.
How I Start A Small Business Online
I started my small online business by focusing on SEO strategy to drive traffic and sales. Therefore, there is currently no need to purchase a cloud-based landing page designer such as Lander, LeadPages, and Unbounce.
For this reason, I stick with Thrive, Architect, a landing page builder that offers SEO optimized speed and professionally designed templates for creating my blog site home page and some accessible conversion pages.
If you want to find out the specific strategy I am using to achieve a full-time result by operating in-house, take a look at and follow my accessible overview.
This overview will surely give you a precise technique for starting your first online business without paying monthly for expensive page builders.
I hope you enjoy checking out the meander app. If you have any questions or comments about the best landing page for 2019, get in touch by submitting your comment below.
Lander Customer Support
Technical support for computer and network issues is available during regular business hours, Monday through Friday, 7:30 a.m. to 5:00 p.m. The ITS Helpdesk is located in the Computer Commons on the lower level of the Jackson Library.
Lander Money-Back Guarantee
Items must be returned within 1 month and consist of all packaging as well as contents. Orders over 10 systems are not qualified for returns. Returned orders need to have an RMA (return product authorization) number before the order is a return to Lander. Please consist of all utilized and additional products to receive a refund.
Lander Competitors
The following landing page builder options are the most common alternatives that individuals and customers compare to Lander. Landing Page Builders is a widely used technology, and many people are looking for time-saving, easy-to-use software measures with A / B testing and mobile response. Various other essential aspects to consider when looking for Lander’s alternatives include reliability and ease of use.
We’ve put together a checklist of remedial measures selected by the reviewers as the best available alternatives and competitors to Lander, including HubSpot Marketing Hub, ActiveCampaign, Mailchimp All-in-One Marketing Platform, and Sendinblue.
Conclusion
It is among the most popular and affordable landing page builders suitable for small businesses. With over 100 design templates to choose from and accessible A / B testing capabilities for all plans, basic landing page requirements can be met. It’s a platform with almost everything, but absolutely nothing incredibly superior, to sum it up.
I am Sajal. A Freelancer, a blogger, a Freelance Content Writer, and a geek when it comes to anything related to online marketing. Stay connected to me. Leave a comment if you like my articles.
