Mailigen Review(2023): A Straightforward Email Marketing Solution

It’s a simple email marketing service. The straightforward Mailigen is young when Mailigen’s email marketing software program launched in 2010.

However, it has attracted many companies in a wide variety of industries, including pharmaceutical titan Bayer, UK chain branch Debenhams and Swedish financial institution SEB.

That is partly because they are young people who need to show themselves that they have brand new features and update features all the time.

In recent years, several pre-developed templates, email sneak peek options for email customers, and spam tests have been made available to ensure that certain emails don’t end up in the recipients’ junk folders.

However, Mailigen still has a long way to seal its space in affordable email marketing software.

What is Mailigen?

Mailigen has been the number one email marketing company in Europe for three years.

Mailigen is more than just an email service provider – they’re a dedicated team of experts who are committed to providing businesses with quality customer support that will help you grow your business and our customers’ brands across all channels, including social media!

Mailigen review
Mailigen Review

The uncomplicated and rational navigation of the simple email marketing service enables all customers to find what they’re looking for quickly. You can even use this basic solution if you want a quick way to communicate with your clients – that’s how easy it is! But don’t worry about missing out on advanced features because there are so many sophisticated options available.

Mailigen Pricing and Plan

Mailigen Pricing does not offer a free plan. However, it does offer a free 30-day trial that allows you to send up to 100 emails during that period. All paid pricing plans have the same characteristics. The price will vary based on the variety of customers you have on your email list.

pricing and plan
Pricing and Plan

Pricing plans that start at $10 per month for 500 customers and increase when:

  • $15 per month for 1,000 customers
  • $25 per month for 2,500 customers
  • The mainly 40 US dollars per month for 5,000 customers.
  • $50 per month for 7,500 customers
  • $60 per month for 10,000 customers

Mailigen’s Pricing depends on the variety of customers on your email list.

Mailigen’s starting price of $10 is not great value as it only has 500 customers. However, as your email list grows, the cost becomes reasonable, especially when your list reaches 7,500 customers.

Mailigen also offers allocation plans in which you spend money on every email you send. The cheapest option is $40 for 2,500 emails, equivalent to $1.60 per email.

Overview of Mailigen Features

Mailigen’s standout feature in verification is its autoresponders, which allow you to create an automatic collection of emails with minimal initiative while the operations and emails do for you.

With its dynamic content function, Mailigen also enables you to tailor content for detailed target markets.

In addition, it offers direct marketing functions for various other marketing networks such as SMS. However, this review will take into account the email marketing services provided by Mailigen.

Email campaign wizard

Mailigen Review consists of receptive templates that show that an optimal design for the device is used for a selection of different campaigns and functions, consisting of:

  • Newsletter
  • Events
  • Reactivation
  • E-commerce

Compared to the templates offered by competitors like SendPulse, Mailigen’s templates are relatively basic, suggesting that you need to be more proactive in the design when creating an email newsletter.

You can choose from a selection of different templates.

If you are moving from an additional email marketing solution or have developed your emails beyond this software program, you can import a template into Mailigen. The drag-and-drop editor allows you to include and remove various content barriers, whether a video clip, images, social media switches, or text.

Mailigen also helps you create more customized content using the dynamic range. For example, you can choose to show specific content obstacles for detailed checklists or sections.

There are minimal sending options. You can send it quickly or schedule a specific time in the future. However, you can’t tweak airtime based on time range or previous customer habits like you can in various other email marketing options.

The analysis of the efficiency of email campaigns is further limited because you can monitor the opening and clicking and cannot export these reports.


Mailigen provides templates that you can use to create autoresponders. These are automated collections of emails caused by customer habits. Can send and autoresponder to a list or a sector.

The advantage is that Mailigen, unlike various other email marketing software programs, develops the emails in each template. So all you have to do is make changes and customize or customize them according to your brand name and design.

Mailigen’s autoresponder templates contained pre-filled emails that you can send to customers.

You can also access analytics for each email in the collection, consisting of various opened and clicked emails and general reports for each automated collection of emails.

Subscriber and Email List Management

Before including or importing customer information, you must first create a list because each subscriber must belong to a list. To help you manage your email list, Mailigen allows you to include as many custom areas as you can, for example, to record all-important customer information.

To find out more details, you can create teams within these checklists.

You can also use Mailigen to create registration forms and add them to your list. However, the skill is relatively essential, and you can include customers in a plan.

With Mailigen, you can create a standard registration form.

Mailigen instantly generates reports for each people list, providing insights into engagement growth, list development, and email opening to customers, devices, domains, and locations.


You can create as many sections as you want from any of your checklists. In addition, Mailigen allows you to incorporate several issues into team development, consisting of:

  • Demographic information such as name and location
  • Opt-in source
  • Device or internet browser used
  • Date included in the list.
  • Activities such as opening and clicking

You can extend this function to consist of transactional data, such as B. a complete variety of orders and an average order value.

Mailigen consists of dynamic segmentation that indicates your sections will be updated immediately and as customers start and stop meeting your standards. For example, if a customer did not click a link in your e-newsletter, that person is undoubtedly made up of a never-clicked sector.

As soon as they click on a link, they will immediately remove from that sector for sure.

You can create sections based on multiple problems.

Mailigen allows you to create sections from email checklists, campaign results, and e-commerce data, such as B. Different orders. You can also search for customers who should include in lists.

Mailigen’s Easy of use

It offers you an overview of the overall solution in the form of an initial video clip. After that, you will give a list of things to do at the start of your email marketing campaigns.

Mailigen provides a list of secret tasks that must do to get up and running.

The main control panel gets pretty hectic, the more you use the solution, the more customers, list usage, email campaign efficiency, and account information all run into one area.

While it is a helpful summary, splitting the information across different locations – for example, involving most of the customers involved in food choices for contact management – would undoubtedly significantly reduce frustration.

Simple navigating

Mailigen arranges its functions in a meaningful way, with a food selection for checklists (and submenus for methods by which you can expand or customize your list), one for autoresponders, and one for email campaigns.

You can quickly look around the software program and discover all the options within seconds.

In addition, you can quickly jump to the usual activities, such as, E.g. creating a list for an email campaign using a large blue button on the central control panel.

Mailigen can move slowly, and there are lagging concerns, especially in the drag-and-drop email editor. There are additional recurring problems in the system. For example, when I was trying to create a brand new team, we take to a page with a video clip describing how to make a list.

An operate in development

It’s great for email marketers looking to get up. And run as fast as you can without the need to exercise. It’s easy to use: you can compose emails quickly. Start a brand new list, upload existing entry data, and fast go through the options for creating a campaign.

Mailigen also has first-class autoresponders. With templates for creating emails and operations and the ability to monitor the efficiency of each email.

However, Mailigen appears to be involved in development. It requires a more extensive selection of templates and a slightly more excellent design.

For example, let’s say it wants to assume the similarity of Mailchimp, Zoho Campaigns, and Hub Place Marketing Hub. In this case, segmentation capabilities need to be improved, more sending options add, and some unique features use.

Benefits of Mailigen

Mailigen is a powerful email marketing tool that can help you to make the best possible first impression. They offer features such as templates designed for modern web design, A/B testing of messages and subject lines so your audience will always engage, easy setup with no coding needed, and many integrations, including Salesforce CRM!

With it’s easier than ever to grow an email list from scratch or even convert prospects into customers.

Mailigen has excellent autoresponder functions. That means you can send the right content to the ideal people faster, faster and faster. You can also use dynamic range to customize the content you show people on different checklists.

Instead of holding your sections by hand. Mailigen instantly includes and eliminates people depending on whether they finish or start fulfilling the defined problems.

Mailigen Customer support

Unlike Mailchimp and other email providers, if you have a question about your account or how to use it, the best way is to contact the customer support team. We’re always available through phone calls (or online chat) on Monday-Friday from 9:00 am – 5:00 pm EST when we won’t be offline for more than 10 minutes during business hours.

Some of our customers prefer self-service solutions like Mailchimp as they can get help without paying any fees, but with Mailigen’s high level of free services, there are no such issues!

Customer Support
Customer Support

Mailigen provides names and email addresses. And phone numbers for customer service representatives (or coaches, as they call). So you know you are speaking when you call or send an email.

There are additional links to articles in the database that offer electronic marketing ideas and help with using the software program if you would certainly prefer to look for the solution yourself.

It displays the customer service representative’s contact information at the end of the central control panel.

If you click on the sticky purple “help button” that is in some way there, you can either search the database or use the live chat option. Mailigen also offers local support with customer service representatives in New York, London, Paris, St. Petersburg, and Hong Kong.

Mailigen Money-Back Guarantee

Mailigen has no Money-Back Guarantee. However, since the 30-day free trial (all features passed) does not oblige you to upgrade to a paid plan, please try it out and see if this email marketing platform is for you!

Mailigen Alternatives

Mailigen is a popular email marketing software, but why not try something new? With many services out there to help with deliverability and surveys on social media platforms such as Facebook or Twitter, Mailgen might be just what you need.

The challenge is to find out whether or not the software application you have chosen is correct for you. We’ve compiled a list of the email marketing software that the reviewers used to pick the best total compared to Mailigen.

Based on the information from the reviewers, you can see how Mailigen accumulates in the competition, review testimonials from current and past people, and find the most suitable for your company. For example, Sendinblue, Mailchimp, Constant Contact, and AWeber are the best-known alternatives and competitors to Mailigen.


Mailigen is an easy-to-use auto-responder with many valuable functions. For example, you can send unlimited emails, schedule automatic messages, create a contact list, import email addresses, and perform shared reviews by sending different versions of the same campaign to other participants.

This platform also integrates mobile marketing and Google Analytics into your email campaign.

The email designer is highly intuitive, although it has some drawbacks. For example, the Form Builder develops web forms for registration in just a few minutes. Each of these features makes Mailigen a versatile email marketing system that supports services of all sizes.

Since the free 30-day trial version (all functions consisted of), you are not obliged to upgrade to a paid plan. However, please give it a try to see what you think of this email marketing platform.

8.5 Total Score
Mailigen Review

Mailigen is the new generation of marketing platforms that include social, email, and also mobile advertising. With Mailigen's responsive e-mail automation software application as well as services, you can rely on complete efficiency for all your emailing needs in addition to quick access records so you could gauge your performance over time. It just costs a try-out price-- it doesn't cost anything to register or make use of their tools!

  • Thirty-day free test without repayment information called.
  • Scalable as well as flexible costs plans.
  • Google analytics combination and also A/B split testing abilities at no extra cost.
  • Easy-to-use emailing tools can produce receptive templates and also edit their HTML code.
  • Assimilation of SMS and also email marketing.
  • Capability to produce on the internet studies.
  • Integration with social media sites and also over 100 CRM (consumer partnership management) applications.
  • Mailigen lets customers take part in their associate program.
  • Replicate emails on the checklist immediately eras to eliminate redundancy.
  • Integrated reporting tools do not supply that much information on client habits.
  • A couple of email templates and also no pre-designed sign-up types. The email editor also does not have a spam checker and the capacity to sneak peek messages before sending them out.
  • The listing division could be a little bit more functional.
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Shajahan Sajal
Shajahan Sajal

I am Sajal. A Freelancer, a blogger, a Freelance Content Writer, and a geek when it comes to anything related to online marketing. Stay connected to me. Leave a comment if you like my articles.

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